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Fourth Quarter 2011 Summary of Earnings and Activity of Campaign Consultants Registered with the City and County of San Francisco – September 1, 2011 through November 30, 2011

Benedict Y. Hur, Chairperson
John St. Croix, Executive Director

Report prepared by:
Catherine Argumedo        

Date Issued: January 25, 2012

CAMPAIGN CONSULTANT FILINGS

FOURTH QUARTER 2011

I. Introduction

In November 1997, San Francisco voters approved the Regulation of Campaign Consultants Ordinance (“Ordinance”), San Francisco Campaign and Governmental Conduct Code Sections 1.500-1.540.  The Ordinance requires persons who earn $1,000 or more per year for campaign consultant services to register with the Ethics Commission and file quarterly activity reports. 

The fourth quarter activity reports were due on December 15, 2011 and covered the filing period beginning September 1, 2011 and ending November 30, 2011. 

II. Comparative Data

The level of campaign consultant activity has fluctuated since the first filing in June 1998 (the second quarter of 1998).  The chart on the next page compares data compiled pertaining to campaign consultant activity since implementation of the Ordinance.  As indicated, the level of campaign consultant activity generally increases or decreases depending on 1) whether an election is held and 2) the number and type of local items on the ballot.

Quarter Number of Consultants Total Payments Promised Total Payments Received Total Contributions Made
First Quarter 2007 14 $115,761 $135,720 $1,200
Second Quarter 2007 16 $227,514 $163,333 N/A
Third Quarter 2007 19 $479,895 $414,496 $69,137
Fourth Quarter 2007 19 $1,262,553 $1,324,139 $35,875
First Quarter 2008 21 $622,255 $830,920 $92,950
Second Quarter 2008 27 $718,486 $1,011,559 $3,750
Third Quarter 2008 40 $862,640 $811,954 $4,843
Fourth Quarter 2008 41 $1,985,420 $3,978,592 $4,830
First Quarter 2009 21 $490,230 $451,730 $1,560
Second Quarter 2009 20 $429,076 $447,804 $3,545
Third Quarter 2009 25 $519,855 $562,206 $2,250
Fourth Quarter 2009 27 $874,076 $880,721 $500
First Quarter 2010 26 $273,847 $348,578 $100
Second Quarter 2010 30 $449,666 $666,692 $3,900
Third Quarter 2010 41 $593,564 $635,782 $3,118
Fourth Quarter 2010 47 $1,575,846 $2,766,813 $1,600
First Quarter 2011 30 $228,264 $400,226 $2,100
Second Quarter 2011 29 $475,807 $399,194 $270
Third Quarter 2011 48 $757,556 $738,202 $1,950
Fourth Quarter 2011 64 $3,502,429 $3,757,950 $3,551

III. The Campaign Consultant Ordinance

The Ordinance defines “campaign consultant” as a person or entity that receives or is promised $1,000 or more in a calendar year for providing either of the following services:

Campaign Management,” defined as conducting, coordinating or supervising a campaign to elect, defeat, retain or recall a local candidate, or to adopt or defeat a local ballot measure, including but not limited to:

  1. Hiring or authorizing the hiring of campaign staff and consultants; or
  2. Spending or authorizing the expenditure of campaign funds; or
  3. Directing, supervising or conducting the solicitation of campaign contributions; or
  4. Selecting or recommending vendors or subvendors of goods or services for the campaign.

OR

Campaign Strategy,” defined as planning for the election, defeat, retention or recall of a local candidate, or for the adoption or defeat of a local ballot measure, including not but limited to:

  1. Producing or authorizing the production of campaign literature and print and broadcast advertising; or
  2. Seeking endorsements of organizations or individuals; or
  3. Seeking financing; or
  4. Advising on public policy positions.

Employees of campaign consultants do not themselves qualify as campaign consultants.  However, persons and entities that subcontract with a campaign consultant to provide campaign consulting services and that receive or are promised $1,000 or more in a calendar year do qualify as campaign consultants.  Similarly, employees of campaigns who engage in campaign management or campaign strategy and who are promised or receive $1,000 or more in a calendar year also qualify as campaign consultants.

Campaign consultants are required to report only activity associated with local candidates or local ballot measures.  For purposes of the Ordinance, “candidate” means:  (1) a person who has taken affirmative action to seek nomination or election to local office, or (2) a local officeholder who has taken affirmative action to seek nomination or election to any elective office, or (3) a local officeholder who is the subject of a recall election.

Local officeholder” means the following elected officers:  Mayor, Members of the San Francisco Board of Supervisors, City Attorney, District Attorney, Treasurer, Sheriff, Assessor, Public Defender, Members of the Board of Education of the San Francisco Unified School District, and Members of the Governing Board of the San Francisco Community College District. 

Measure” means a local referendum, or a local ballot measure, whether or not it qualifies for the ballot.

The Commission staff has compiled the information filed by campaign consultants for the fourth quarter of 2011 in the attached tables.  All amounts reported by campaign consultants have been rounded to the nearest whole dollar.

IV. Description of Quarterly Report Tables

Table 1:  Total Reported Activity (September 1, 2011 – November 30, 2011)

Table 1 summarizes all reported activity by campaign consultants for the fourth quarter of 2011.  Filers are listed in alphabetical order.  The total payments promised by clients and any political contributions or gifts to officeholders made by the filers are also reported.

As of the date of this report, two registered consultants failed to file quarterly reports for this reporting period.

Consultant Payments Promised By Clients Payments Received From Clients Political Contributions
Abeyta, Joshua $4,655 $4,655 $0
Armour, Mark $19,000 $19,000 $0
Barnes, Bill $34,000 $21,250 $0
The Baughman Company $159,577 $149,688 $0
Brian Brokaw Consulting $18,334 $21,883 $0
Bowman, Christopher L. $0 $0 $237
Bullfight Strategies, LLC $3,000 $3,000 $0
Byrd, Michael $0 $0 $0
The California Group $43,198 $38,305 $0
The Campaign Workshop $77,441 $0 $0
Chariot LLC $123,033 $123,033 $500
City Strategies/Darcy Brown $0 $0 $0
Demissie, Addisu $22,340 $22,340 $450
Derse, Nicole $28,340 $28,340 $0
Duffy & Capitolo $5,875 $125,385 $0
Dunnigan, Dan $10,500 $10,500 $250
Durning, Santore & Davis, LLC $2,000 $500 $0
Erickson, Matthew $0 $0 $0
Erwin & Muir $54,000 $24,000 $500
Feighan, David – FAILED TO FILE      
Fletcher Rowley $18,435 $18,435 $0
Fox, Erica $13,250 $13,250 $0
Phil Giarrizzo Campaigns $12,641 $203,187 $0
Ginsberg McLear Group $36,904 $44,001 $0
Golinger, Jon $21,000 $21,240 $0
Ground Floor Public Affairs $57,084 $57,084 $500
Hope Road Consulting, LLC $0 $0 $0
Hsieh & Associates $11,790 $11,790 $250
Hsieh, Francisco $0 $0 $0
Integrated Fundraising Strategies $30,698 $15,698 $100
JPM&M, Inc. $297,152 $297,152 $0
Kaufman Campaign Consultants $0 $0 $0
Keig, John $13,058 $16,308 $120
Khayat, Mary $22,500 $13,730 $0
Left Coast Communications $81,500 $25,000 $0
Lester Connect $32,245 $31,745 $0
Lyons, Nichelle $52,319 $52,319 $0
Mad Dog Mail, Inc. $0 $30,515 $0
McNally Temple Associates, Inc. $190,870 $161,176 $0
Meyers, Ashley $8,000 $8,000 $0
Panagopoulos, Nick $0 $33,346  
Peterson, Chelsea $13,869 $13,869 $0
Putnam Partners, LLC $40,649 $40,649 $0
RMS Associates/R. Schlackman $89,181 $89,181 $0
Redondiez, Rachel $19,500 $16,005 $144
Jim Ross Consulting $60,035 $60,035 $0
SCN Strategies, Inc. $45,000 $0 $0
SGR Consulting $64,300 $39,300 $0
Shallman Communications $382,506 $382,506 $0
Social Stream Consulting $16,000 $8,000 $0
Stearns Consulting, Inc. $821,734 $821,734 $0
Storefront Political Media $96,873 $215,092 $0
Strategic Telemetry $15,000 $15,000 $0
Terris Barnes & Walters $179,246 $179,246 $0
Town Square Consulting (formerly C. Lee) $15,000 $15,000 $0
Joe Trippi and Associates $0 $15,000 $0
Trujillo, Georgine (Trujillo Caston Solutions) $18,000 $18,000 $0
Vaughan, Susan E. $5,708 $5,708 $0
Whitehurst Campaigns, Inc. $11,588 $117,271 $0
Winnicker, Anthony $36,000 $18,000 $500
Winning Directions $20,000 $20,000 $0
Workman, Dee Dee $0 $0 $0
Wyatt, Barry $47,500 $22,500 $0
Zeiger, Sarah – FAILED TO FILE      
TOTAL $3,502,429 $3,757,950 $3,551

Table 2:  Client Payment Report

Filers are required to report “economic consideration” promised by or received from clients in exchange for campaign consulting services during the applicable reporting period.  Economic consideration includes payments, fees, commissions, and reimbursements for expenses, gifts or anything else of value. 

Table 2 lists the name of the filer in alphabetical order, the filer’s clients, the services performed for that client, the payment promised by the client in the reporting period, and the payment actually received.  The table also indicates the total payments promised or received by all filers. 

The payments promised by all clients to filers during the fourth quarter of 2011 totaled $3,502,429.  The payments received by all filers from clients during the fourth quarter of 2011 totaled $3,757,950.

TABLE 2 PAYMENTS (Q4 2011)
CAMPAIGN CONSULTANT CLIENT SERVICES PERFORMED TOTAL PAYMENTS PROMISED TOTAL PAYMENTS RECEIVED
Abeyta, Joshua Phil Ting for Mayor 2011 Campaign management $4,655 $4,655
Armour, Mark San Franciscans for New Priorities Media consulting for independent expenditure campaign $19,000 $19,000
Barnes, Bill Ed Lee for Mayor 2011 Campaign management $34,000 $21,250
The Baughman Company San Franciscans United for Pension and Health Reform Campaign management and strategy $159,577 $149,688
Brian Brokaw Consulting San Franciscans for Jobs and Good Government, Supporting Ed Lee for Mayor 2011 Provided advocacy and campaign management services $18,334 $21,883
Bullfight Strategies, LLC Bevan Dufty for Mayor Develop and execute strategic new media outreach plan focused on release of client's new television commercials $3,000 $3,000
The California Group Yes on Proposition G Political consulting services $14,198 $14,198
The California Group George Gascon for San Francisco DA 2011 Fundraising services $16,857 $16,857
The California Group Paul Miyamoto for Sheriff 2011 Fundraising services $12,143 $7,250
The Campaign Workshop California Nurses Association PAC General consulting, design and production of three direct mailers; creation of website, internet banner advertisements $68,661 $0
The Campaign Workshop California Nurses Association Quality Health Care Committee General consulting and design and production of mailer $8,780 $0
Chariot LLC Tony Hall for Mayor 2011 Political campaign management, media reservations and booking; providing advice and hiring vendors; press, media, and general campaign guidance; treasurer. $123,033 $123,033
Demissie, Addisu David Chiu for Mayor Communications, field, and new media management & consulting services; online & print media buyer; campaign spokesman $22,340 $22,340
Derse, Nicole David Chiu for Mayor Campaign management; campaign strategy development and implementation $28,340 $28,340
Duffy & Capitolo Paul Miyamoto for Sheriff 2011 Campaign consulting retainer and graphic design services $5,875 $125,385
Dunnigan, Dan Chris Cunnie for San Francisco Sheriff 2011 Field campaign services; organizing volunteers $10,500 $10,500
Durning, Santore & Davis LLC San Francisco Arts Democratic Club Treasury consultation for General, PAC and Slate Mailer Organziation accounts $500 $500
Durning, Santore & Davis LLC African American Democratic Club SF Treasury consultation for General, PAC and Slate Mailer Organziation accounts; social media and event consulting; campaign literature and delivery consulting $1,500 $0
Erwin & Muir George Gascon for San Francisco DA 2011 Campaign strategy and management $30,000 $0
Erwin & Muir Fix Our Streets, Yes on B Campaign strategy, direct mail $24,000 $24,000
Feighan, David FAILED TO FILE      
Fletcher Rowley Supporting Quality Neighborhood Schools for All – Yes on H Consultation $18,435 $18,435
Fox, Erica Avalos for Mayor Campaign Consulting – performing the strategic duties of the Deputy Campaign Manager $13,250 $13,250
Phil Giarrizzo Campaigns Ed Lee for Mayor 2011 Direct mail conceptualization, design and print production $12,641 $203,187
The Ginsberg McLear Group San Franciscans for Jobs and Good Government, Supporting Ed Lee for Mayor 2011 Provided advocacy and campaign management services $36,904 $44,001
Golinger, Jon Sharmin Bock for DA Day-to-day campaign management $21,000 $21,240
Ground Floor Public Affairs Bevan Dufty for Mayor Campaign manager $50,000 $50,000
Ground Floor Public Affairs Cunnie for Sheriff 2011, sponsored by SFPOA Communication strategist $7,084 $7,084
Hsieh & Associates San Franciscans for Pension & Healthcare Reform – Yes on C/No on D Asian American strategy & political strategy $11,790 $11,790
Integrated Fundraising Strategies Dennis Herrera for Mayor 2011 Fundraising consulting and event planning; contribution processing $30,698 $15,698
JPM&M David Chiu for Mayor 2011 Consulting services and mail program, mail services, postage, design, production, delivery $297,152 $297,152
Jim Ross Consulting Educating Voters for Jobs Against Avalos & Adachi for Mayor Political consulting and media services $35,035 $35,035
Jim Ross Consulting BOMA IE PAC Political consulting and media services $25,000 $25,000
Keig, John Avalos for Mayor Campaign management and strategic advice $3,250 $6,500
Keig, John David Onek for District Attorney Campaign management and strategy services $9,808 $9,808
Khayat, Mary Tony Hall for Mayor * left blank $22,500 $13,730
Left Coast Communications Progress for All General consulting services, volunteer coordination, campaign management, press work, data management $3,500 $0
Left Coast Communications Committee for Effective City Management Consulting, volunteer coordination, data gathering, voter analysis $25,000 $25,000
Left Coast Communications SF Neighbor Alliance Consulting services, volunteer coordination, campaign management, press work, data management $53,000 $0
Lester Connect Harvey Milk LGBT Democratic Club Direct mail consultation, design, printing, mailhousing, and delivery.  Doorhanger and newspaper advertisement consultation, design and printing. $32,245 $31,745
Lyons, Nichelle George Gascon for San Francisco DA 2011 Fundraising $2,950 $2,950
Lyons, Nichelle Yes on Proposition A Fundraising $49,368 $49,368
Mad Dog Mail, Inc. Gay & Lesbian Victory Fund Strategic advice and production of direct mail to benefit the candidacy of Bevan Dufty $0 $30,515
McNally Temple Associates, Inc. City Residents Supporting Leland Yee for Mayor 2011, sponsored by AFSCME, AFL-CIO Campaign consulting and advertising $190,870 $161,176
Meyers, Ashley Chris Cunnie for San Francisco Sheriff 2011 Campaign management services – managed fundraising, staff & office $8,000 $8,000
Panagopoulos, Nick Join Joanna Rees for Mayor Campaign management & strategy: media, communications, fundraising, field $0 $33,346
Peterson, Chelsea David Onek for District Attorney Campaign management and strategy $13,869 $13,869
Putnam Partners, LLC Bevan Dufty for Mayor Production of two television advertisements $40,649 $40,649
RMS Associates Committee for a Safer San Francisco; Supporting Sharmin Bock, Opposing George Gascon for District Attorney 2011 General campaign strategy & media $10,000 $10,000
RMS Associates Committee for a Fair and Better San Francisco, No on G General campaign strategy & media $79,181 $79,181
Redondiez, Rachel Avalos for Mayor Campaign management $19,500 $16,005
SCN Strategies, Inc. Ed Lee for Mayor 2011 Campaign management $45,000 $0
SGR Consulting Sharmin Bock for District Attorney 2011 Fundraising services $24,300 $29,300
SGR Consulting Ed Lee for Mayor 2011 Fundraising services $40,000 $10,000
Shallman Communications Michela Alioto-Pier for Mayor Direct mail consulting $382,506 $382,506
Social Stream Consulting Leland Yee for Mayor Social media, online and strategic consulting $16,000 $8,000
Stearns Consulting Leland Yee for Mayor 2011 Campaign consulting and media $329,297 $329,297
Stearns Consulting Ross Mirkarimi for Sheriff 2011 Campaign consulting and media $144,101 $144,101
Stearns Consulting Sharmin Bock for District Attorney 2011 Campaign media and consulting $300,744 $300,744
Stearns Consulting One California for All Campaign media and consulting $47,591 $47,591
Storefront Political Media Phil Ting for Mayor 2011 Campaign consulting; media production, distribution, and placement $37,027 $110,929
Storefront Political Media David Onek for District Attorney Campaign consulting; media production, distribution, and placement $32,578 $70,078
Storefront Political Media Chris Cunnie for San Francisco Sheriff 2011 Campaign consulting; media production, distribution, and placement $27,267 $34,085
Strategic Telemetry Bevan Dufty for Mayor Microtargeting project for campaign $15,000 $15,000
Terris, Barnes & Walters Bevan Dufty for Mayor General campaign consulting, design and production of mail $63,109 $63,109
Terris, Barnes & Walters United Educators of San Francisco General campaign consulting, design and production of mail $116,137 $116,137
Town Square Consulting Alliance for Jobs and Sustainable Growth PAC Campaign management and strategic consulting $15,000 $15,000
Joe Trippi and Associates Michela Alioto-Pier for Mayor Strategic consulting, online services $0 $15,000
Trujillo Caston Solutions, Inc. SEIU 1021 Consulting services $18,000 $18,000
Vaughan, Susan E. Terry Joan Baum Campaign consulting, communication, scheduling, visibility, volunteer coordination, phonebanking, precinct walking, responding to questionnaires $5,708 $5,708
Whitehurst Campaigns, Inc. Herrera for Mayor 2011 General campaign management consulting $0 $66,598
Whitehurst Campaigns, Inc. Gascon for DA 2011 Strategic consulting; message development; media consulting; production of all campaign media and materials $11,588 $6,649
Whitehurst Campaigns, Inc. Rebuilding San Francisco Schools – Yes on Proposition A General campaign management consulting $0 $44,024
Winnicker, Anthony Ed Lee for Mayor 2011 Communication and political services $36,000 $18,000
Winning Directions Alliance for Jobs and Sustainable Growth Campaign management and consulting for the Alliance IE campaign $20,000 $20,000
Wyatt, Barry Ed Lee for Mayor 2011 Direct voter contact consulting (field) $47,500 $22,500
Zeiger, Sarah FAILED TO FILE      
TOTAL     $3,502,429 $3,757,950

Table 3:  Political Contributions

Filers must report each political contribution of $100 or more to a candidate for local office, a committee controlled by a local officeholder or a candidate for local office, or a ballot measure committee whether or not the committee is controlled by a local officeholder or a candidate for local office.  Filers must report contributions of $100 or more made or delivered by the filer, or made by the filer’s client at the filer’s behest, or for which the filer acted as an agent or intermediary during the reporting period. 

This chart indicates the political contributions made by campaign consultants during the reporting period.  Filers reported a total of $3,551 in political contributions during the fourth quarter of 2011.

CONTRIBUTIONS MADE BY CAMPAIGN CONSULTANTS
 Committee  Name  Consultant Name Amount
 Dennis Herrera for Mayor 2011  Sheri Rubin (principal at Integrated Fundraising) $100
 Dennis Herrera for Mayor 2011  Dan Dunnigan $250
 Avalos for Mayor  Rachel Redondiez (as an agent or intermediary for Jasen Ildefonzo) $144
 Bevan Dufty for Mayor  Ground Floor Public Affairs $500
 Avalos for Mayor  John Keig $120
 Phil Ting for Mayor  Hsieh & Associates $250
 David Chiu for Mayor  Addisu Demissie $450
 Michela Alioto-Pier for Mayor  Christopher L. Bowman $100
 Michela Alioto-Pier for Mayor  Christopher L. Bowman $137 (in-kind)
 Ed Lee for Mayor  Anthony Winnicker $500
 George Gascon for DA 2011  Erwin & Muir $500
Tony Hall for Mayor Chariot LLC $500
CONTRIBUTIONS OF $100 OR MORE MADE DURING FOURTH QUARTER 2011 $3,551

Vendor/Subvendor Payments

Each filer must report economic consideration promised to or received by the filer during the reporting period from vendors and sub-vendors who provide campaign-related goods or services to the filer’s current clients.  Filers reported the following vendor or sub-vendor payments during this reporting period:

PAYMENTS PROMISED BY OR RECEIVED FROM VENDORS OR SUBVENDORS
Consultant Vendor/Sub-vendor Name Payments promised Payments received
The Campaign Workshop Facebook   $2,550
The Campaign Workshop Google, Inc.   $2,550
The Campaign Workshop Bulletproof   $175
The Campaign Workshop Tracy Alison Wood   $926
The Campaign Workshop Netfirms   $8
The Campaign Workshop River City Printers, LLC   $7,870
The Campaign Workshop Michael Pinto   $260
The Campaign Workshop Bethany Weinstein   $809
The Campaign Workshop Cox Digital Solutions   $17,200
The Campaign Workshop Admail West   $19,112
The Campaign Workshop iStock Photography   $240
The Campaign Workshop Miaso Design   $163
The Campaign Workshop Political Data, Inc.   $143
Shallman Communications Pacific Print Resources $197,963 $197,963
Shallman Communications United States Postal Service $163,984 $163,984
Shallman Communications Political Data, Inc. $11,629 $11,629
Town Square Consulting Alliance for Jobs and Sustainable Growth PAC $15,000 $15,000
  TOTAL PAYMENTS PROMISED BY OR RECEIVED DURING FOURTH QUARTER 2011: $373,576 $425,583

Gifts to Local Officeholders

Each filer must report any gifts promised or made by the filer to a local officeholder during the reporting period which in the aggregate total $50 or more.  No filers reported any gifts promised or made to a local officeholder during this reporting period.

Employment of Local Officeholders and City Employees

If the filer employs a local officeholder or City employee during the reporting period, the filer must report the name of the officeholder or City employee and describe the nature of the employment by the filer.  In addition, if a client of the filer employs a local officeholder or City employee at the behest of the filer during the reporting period, the filer must report the name of the client, the name of each officeholder or City employee hired by the client, and the nature of the employment by the client.  No filers reported any employment of a local officeholder or City employee during this reporting period.

City Contracts Obtained During the Reporting Period

If the filer obtains a City contract during the reporting period and the contract is approved by a local officeholder who is the filer’s client, the filer must report the contract, the date the contract was obtained, and the name of the officeholder who approved the contract.  No filers reported obtaining a City contract during the reporting period.

Appointment to Public Office

If the filer is appointed to public office during the reporting period and the appointment is made by a local officeholder who is the filer’s client, the filer must report the public office to which the filer was appointed, the date of the appointment, and the name of the officeholder who appointed the filer.  No filers reported being appointed to public office by a client during the reporting period.

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