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City Officer: Newsom, Gavin – Mayor – Filed: July 1, 2010 – Contractor: Better World Advertising

Nature of Contract

Contract is to develop and implement a one-time social marketing campaign to raise awareness in the general public about the importance and impact of vaccinations.  Activities will include research, development and testing of messages and designs, creation and reproduction of materials, development, implementation and management of a media plan and development of an evaluation of the campaign

Date Contract Approved





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